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Cellulaze, a pioneering invasive cosmetic treatment which targets the dreaded appearance of quilted, pitted fat, has hit the market causing a media storm.

Affecting more than 8 out of 10 women, cellulite is considered one of the curses of female gender, but Cellulaze is considered one of the best weapons to banish orange-peel thighs.

Cellulite occurs when the strands that connect the layers of tissue and the fat below the skin (fibrous septae) gradually harden and contract, while the fat between stays the same and protrudes out in a lumpy fashion.

Diet, exercise, creams and massage do help, but chronic sufferers are constantly on the lookout for a long-term solution.

The Sunday Times Style magazine has reported that new laser cellulite treatment Cellulaze claims to melt the fat and then break down the fibres anchoring the tiny fat pockets, thus banishing the appearance of cellulite.

It is the first scientifically validated laser cellulite treatment to win the approval of the Food and Drug Administration (FDA), which accepted the results of Cellulaze’s year-long trial last January.

The study was conducted in the University of Medicine and Dentistry of New Jersey and monitored a group of women with an average age of 47.

It showed that just one Cellulaze treatment prevented the return of cellulite for at least a year. There are even claims that the earliest patients have remained cellulite-free for three years.

The treatment, which costs upwards of $4,000, takes one to two hours and involves a local anaesthetic and mild sedation, followed by the insertion of a laser rod, like a fine knitting needle, just below the surface of the skin through a series of tiny cuts, reported the Sunday Times.

Cellulaze is the first scientifically validated laser cellulite treatment approved by FDA

Cellulaze is the first scientifically validated laser cellulite treatment approved by FDA

Laser beams then transmit energy sideways from the rod to smooth out lumpy fat cells and heat dermal tissue. The method promotes skin thickening and tightening, resulting in tighter, smoother skin. The laser directly targets the structure of cellulite.

As well as destroying the lumps, it stimulates collagen production just below the surface, and, in most cases, gives a smoother result than anything previously achieved by other anti-cellulite treatments.

The Cellulaze laser fiber claims to level out bumps of fat, treat dimples by releasing the fibrous bands that pull down on the skin, and stimulate collagen production to increase skin’s depth and elasticity for a smoother look.

Liquefied fat is then pressed out.

Hassan Shaaban, a consultant plastic surgeon at the Sthetix clinic in Liverpool, was the British pioneer, and has now become the principal specialist training other doctors from across Europe in the technique.

He warns that not every patient will benefit.

“We classify cellulite severity from one to four,” he says.

“This treatment works best on stages two and three. In other words, women with serious cellulite will first have to lose fat by other methods.”

The cosmetic surgeon Angelica Kavouni, of the Cadogan Clinic in London, underwent the training last December and has already treated 15 women. \

“I am cautiously optimistic that it works, but I think most patients will also have to make lifestyle changes such as diet and more exercise to maintain the results,” she told the Sunday Times.

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In a fascinating new book, Robert Lustig, a professor of clinical pediatrics at the University of California, expounds a whole new scientific theory about eating too much.

Robert Lustig argues that the urge to overeat and lounge around doing nothing is not a sign of weakness.

It is, he says, a hormonal issue, triggered by eating too much sugar.

He points the finger of blame at the hormone leptin, which acts like an appetite thermostat.

As one of two “hunger hormones” in the body, leptin works to decrease the appetite (its partner, ghrelin, increases appetite).

When you have had enough to eat, your fat cells release leptin, which effectively dulls the appetite by instructing the brain that it’s time to stop eating.

Professor Robert Lustig warns that our sweet tooth is sending this process haywire.

SUGAR TRICKS YOUR BRAIN

For many years scientists thought obesity could be caused by a shortage of leptin – thinking that without adequate levels, overweight people simply never received the message that they were full.

But more recent studies have shown that obese people have plenty of leptin (in fact, the fatter you are, the more of it you appear to have), but are more likely to be “leptin-resistant”.

This means the cells in the brain that should register leptin no longer “read” the signals saying the body is full, but instead assume it is starving – no matter how much food you continue to eat.

In panic, the brain pumps out instructions to increase energy storage – instigating powerful cravings for high-fat, high-sugar foods because these are the easiest and most immediate forms of energy – and conserve energy usage, by dampening any urge to get up off the sofa and go for a run.

The food cravings are made even more intense – and impossible to resist – because leptin is supposed to dampen the feeling of pleasure and enjoyment you get from food by suppressing the release of the brain chemical dopamine, helping to decrease appetite.

But if you are leptin-resistant, food never stops tasting delicious, no matter how much of it you eat.

This, says Prof. Robert Lustig, is why many overweight people find it so hard to stop eating, and why diets so often fail.

THE HUNGER HORMONE

Scientists have been struggling to work out what causes leptin resistance.

But now Prof. Robert Lustig and his team have been able to show – in repeated studies on humans – that too much sugar in the diet is to blame.

High sugar diets lead to spikes in the hormone.

This is needed to clear sugar out of the blood and into storage as fat.

But repeated insulin spikes, due to a high sugar diet, can lead to a condition called “insulin resistance” (when the cells have been so bombarded by insulin they no longer respond to it).

Prof. Robert Lustig believes insulin resistance triggers leptin resistance, and, crucially, he has discovered that by reducing insulin levels it is possible to improve “leptin signalling” (the brain’s ability to read leptin), stop cravings, put the brakes on food consumption – and trigger weight loss.

In his new book Fat Chance, Professor Lustig explains that leptin resistance – and sugar – is at the root of the obesity epidemic.

He believes 1.5 billion overweight or obese people in the world suffer from this condition – and is convinced that the problem can be tackled by targeting insulin.

In his studies, many participants took insulin-lowering drugs, but the professor says similar results can be achieved by a few small lifestyle changes – notably reducing sugar in your diet.

The professor has a heavyweight background in endocrinology (the study of hormones), as both a medical doctor and academic.

He used organized trials to study the role the brain plays in governing appetite and activity levels and found that patients who had damage to the hypothalamus (the area of the brain that controls energy levels) could not lose weight, but somehow gained weight even when restricted to a near-starving 500 calories a day.

Robert Lustig realized that a similar process could be happening with obese adults and set out to investigate a potential solution.

His studies revealed that the roles of leptin and insulin are intertwined, and bind to cells in the same area of the brain – the hypothalamus.

The real reason you eat too much

The real reason you eat too much

SWEET FOOD LEAVES YOU WANTING MORE

A high sugar diet can trigger leptin resistance even if you are just slightly overweight. This is because sugar triggers a spike in insulin.

While leptin activates biochemical reactions that send “satiety signals” to the brain, insulin can very effectively block these signals, resulting in no satiety, no sense of fullness, and uncontrolled eating of high fat, high sugar foods.

This is leptin resistance, and leaves the brain “blind” to leptin signals, so it still thinks we’re hungry.

Even worse, in healthy people, one of the things leptin should do is to tell the brain to reduce insulin production. It does this by dulling appetite and thus reducing food intake (so cutting the body’s need to produce yet more insulin to deal with the food).

But if you have too much insulin and you are leptin-resistant this doesn’t happen, and insulin levels rise ever higher, creating a vicious cycle.

Robert Lustig believes that our high sugar diets cause continually stimulated insulin production.

He says the insidious creep of insulin resistance means that our bodies now produce double the insulin for every teaspoon of sugar consumed compared to 30 years ago.

He says insulin resistance is now so widespread, it affects the majority of overweight people and even as many as 40% of those who are normal weight (if they eat too much sugar and refined carbohydrates like white flour, bread, pasta and rice).

And leptin resistance becomes more of a problem with increasing body size. “Plump people might have a little leptin resistance, but the morbidly obese will have a lot,” he says.

WHY ONE CHOCOLATE IS NEVER ENOUGH

The sweet, processed food that makes up so much of the modern diet (much of it disguised as ‘low fat’ and therefore healthy) has addictive qualities – particularly for those caught up with leptin resistance.

When we eat food, the brain chemical dopamine is released, creating a feeling of pleasure and reward, explains Prof. Robert Lustig.

Then leptin kicks in to suppress the release of dopamine, so that we get less reward, and therefore we stop eating.

But, he adds, if you’re leptin-resistant, the dopamine won’t be suppressed properly, and it remains at high levels in the brain, and “floods” the brain cells.

After many meals (over a period of about three weeks) brain cells may start to become “tolerant” to these persistently high levels of dopamine.

They build up resistance, meaning that higher and higher amounts of dopamine are needed to trigger a reward signal.

As a result, you may feel compelled to eat greater quantities to achieve the same sense of satisfaction. This can swiftly turn into sugar addiction.

Insulin also works to clear dopamine from the brain, gradually blunting the reward felt for further food.

But if you’re insulin-resistant too, the brakes won’t work, and the reward impetus continues unabated.

This, Prof. Robert Lustig believes, explains why many people can want, and apparently enjoy, never-ending quantities of food even when energy stores were long ago full – for example over the Christmas period.

He fears insulin resistance (and therefore leptin resistance) may also start in the womb, and that exposure to high sugar diets – via the mother – may trigger genetic changes that increase a baby’s risk of insulin and leptin resistance in later life.

But he adds: “At the end of the day, it is what you eat (and of course, how much of it) that puts the final nail in the coffin.”

A BIG FAT LIE

Conventional wisdom and government policy still blame dietary fat for our ever-rising obesity levels (and horrific heart disease statistics).

However, Prof. Robert Lustig is part of the band of obesity specialists who question the validity of the hugely influential research conducted in the Fifties, which identified dietary fat as the trigger for weight gain and heart disease.

The seminal Seven Countries study by U.S. epidemiologist Ancel Keys in the Eighties demonized fat, triggering a massive change in food manufacture.

In an effort to make low fat food more palatable, many manufacturers raised the carbohydrate level, adding quantities of sugar to almost everything (both sweet and savoury).

For instance, a small pot of low fat yoghurt can contain as much as four teaspoons of sugar, and even wholemeal bread hides two teaspoons per loaf.

Gradually tastes and eating habits have changed, Robert Lustig says, resulting in growing populations worldwide inadvertently hooked on easy-to-eat high sugar foods.

As he puts it: “The obesity epidemic was born in the aftermath of this seemingly logical and well-meaning, yet tragically flawed understanding of our biochemistry.”

Mercifully, it is not all doom and gloom.

“Obesity is a hormonal problem and hormones are alterable,” says Prof. Robert Lustig.

He recommends simple steps that can lower your leptin levels.

These include reducing sugar in every recipe by a third, increasing your fibre intake, and taking just 15 minutes of activity every day.

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CoolSculpting, a treatment that promises to “freeze off” your fat, has been proving a popular solution to shifting those post-holiday pounds.

Thousands in the U.S. are turning to CoolSculpting, otherwise known as cryolipolysis, which costs upwards of $750 per session and promises to remove 20 to 25% of fat in targeted areas such as the stomach or thighs.

New York City-based dermatologist Dr. Michele Green says she has noticed a surge in demand for the non-invasive procedure at this time of year.

She said: “CoolScuplting is an easy in-office procedure and freeze away that bulge in their stomach or love handles.

“It is especially popular after the holidays when we have all eaten too much.”

The CoolSculpting device features a gel patch that clamps on to the targeted area and freezes fat cells beneath the skin.

The sub-zero temperatures cause the fat cells to die. They are then flushed away by the body over the next few months.

The treatment, which takes anything from one to several hours, is apparently relatively painless, and patients often work or watch movies throughout.

According to the Daily Telegraph, it is proving particularly popular with men, who typically shy away from surgical options such as liposuction.

CoolSculpting, otherwise known as cryolipolysis, which costs upwards of $750 per session and promises to remove 20 to 25 percent of fat in targeted areas such as the stomach or thighs

CoolSculpting, otherwise known as cryolipolysis, costs upwards of $750 per session and promises to remove 20 to 25 percent of fat in targeted areas such as the stomach or thighs

At Marina Plastic Surgery, which has clinics in Los Angeles and Beverly Hills, men make up 45% of the CoolSculpting patients. With other procedures, just 13% of patients are male.

Those hoping to dodge the gym, however, will be disappointed to learn that CoolSculpting should not be considered an alternative.

While the fat-loss in the targeted area is permanent, it won’t prevent build-up in other areas.

“If you eat a lot you’ll gain weight in other places, so you need to keep going to the gym and watching your diet,” Dr. Grant Stevens warns.

The procedure will not replace proper diet and exercise, Dr. Michele Green added.

“The ideal candidate is someone in good shape who simply has a bulge that they cannot reduce either through diet or exercise but they are physically fit,” she said.

HOW DOES COOLSCULPTING WORK?

CoolSculpting, which has enjoyed huge popularity since it was approved by the FDA in 2010, was designed by scientists at Zeltiq in California.

The device features a gel patch that clamps on to the targeted area and freezes fat cells beneath the skin.

The sub-zero temperatures cause the fat cells to die. They are then flushed away by the body over the next few months.

The treatment, which takes anything from one to several hours, is relatively painless.

The skin and muscle tissue is unaffected by the procedure because fat freezes at a higher temperature than other cells.

Mitchell Levinson, Zeltiq’s founder, said trial patients had been monitored for three years without the fat returning.

A single treatment is usually enough for each love handle. A larger beer belly or a set of flaps of fat under the arms may need two treatments.

Zeltiq says it is for those in need of a little fat removal and is not suitable for the obese.