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12 Days of Giveaways

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Ellen DeGeneres’ show posted record ratings during this year’s 12 Days of Giveaways.

Her daytime talker reported her highest-rated week ever for the one beginning on December 9. The show averaged a 3.2 household (HH) rating during the time period — a 7% increase from prior week, which had previously tied for the highest-rated one ever.

The week of December 9 also pulled in a daily average of 4.4 million total viewers.

Ellen DeGeneres’ show posted record ratings during this year's 12 Days of Giveaways

Ellen DeGeneres’ show posted record ratings during this year’s 12 Days of Giveaways

Ellen show posted a 3.4 HH rating on December 9, matching her highest-rated episode ever, which also happened to occur on the prior telecast. December 6’s show hit the same high mark, which Ellen show had posted twice before that. This year’s Halloween episode also had earned a 3.4 HH rating, as did a show in February 2007.

The guests on the December 9 episode were Jake Gyllenhaal, who was plugging the Prisoners DVD release, and Guest DJ Loni Love. The telecast got 4.7 million viewers.

Tom Hanks and Lea Michele from Glee also stopped by during the record-breaking week.

Ellen DeGeneres’ 12 Days of Giveaways spanned from December 5 to December 23, which represented a surprise 13th day.

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