Home Entertainment Cheerios first Super Bowl commercial sparks controversy

Cheerios first Super Bowl commercial sparks controversy

0

Cheerios is creating a huge controversy with its first ever Super Bowl commercial.

General Mills, which owns the cereal brand, got a lot of racial backlash for portraying an interracial family in the commercial.

Cheerios first Super Bowl ad got a lot of racial backlash for portraying an interracial family

Cheerios first Super Bowl ad got a lot of racial backlash for portraying an interracial family

“Cheerios is about families and love and connections – and breakfast,” said Camille Gibson, vice president of marketing for Big G cereals.

“Our new Cheerios ad celebrates one of those special moments with a family that America fell in love with.”

The racial comments have been deactivated on the YouTube video.

NFL Super Bowl XLVIII

Monday, February 3, 1:30 AM

MetLife Stadium, East Rutherford, New Jersey

[youtube LKuQrKeGe6g 650]