Nicki Minaj took to Instagram to give her fans a generous peek at her upcoming collection for Kmart, which is set to be released in October/November of this year.
In the series of photos, Nicki Minaj, 29, models multiple colorful and vivacious garments that will soon be available under the star’s name for affordable prices.
Nicki Minaj is her own best marketing tool as she models the garments herself in the series of promotional snaps.
The collection includes a number of mini-dresses – some fitted, some flowing – as well as two-piece spandex suits, bodycon dresses, and a range of elaborate patterning.
A range of yellows, blues and pinks make up the color scheme for Nicki Minaj’s fall collection and there is no doubt she looks flawless in every one of them.
A figure-hugging LBD with a particularly low cut neck is perhaps the most daring and sexy of the bunch, but Nicki Minaj was sure to keep some of the designs casual.
Nicki Minah models a black hooded sweatshirt and matching track pants, preparing shoppers for the upcoming cooler months.
Just last week, the intelligent entertainer gave one of her designs a promotional run at perhaps the best venue possible for widespread fashion marketing.
Nicki Minaj showed up to the Jeremy Scott runway show at New York Fashion Week wearing one of her flattering two-piece designs.
The matching high waisted pants and cropped long-sleeved top were made of stretchy black fabric and decorated with gold spots, flattering the rapper beautifully as she strode into the prestigious style event.
Without the relevant intel, Nicki Minaj’s fellow rich and famous fashion week attendees would certainly have no way of knowing the ensemble would soon hit the shelves of discount retailer Kmart.
Nicki Minaj – who started her career as a singer and rapper – is continuing solidify her brand and expand her career.
Aside from music, Nicki Minaj has formed part of the American Idol judging panel and even filmed a role in a film this year called The Other Woman, starring Cameron Diaz.
Nicki Minaj has collaborated with MAC makeup to release a limited edition lipstick and she also has two of her own fragrances distributed by Macy’s and Elizabeth Arden.
The launch of her own clothing line for Kmart sees Nicki Minaj joining the likes of Selena Gomez, Adam Levine and Sofia Vergara, who have also designed for the retail giant.