The largest single day electronic dance music event, LovEvolution: A Dance Music Parade and Festival is hosted at the historical stadium O.co Coliseum and Oracle Arena in Oakland, California on Saturday, September 24, 2011.
LovEvolution 2011 has a main stage, a grassy area at the Supperclub, 17 community produced, unique floats, with great names in dance music (Moby and Markus Schulz), top musicians, performers and DJs from around the world.
The Glitch Mob, Pendulum, Plump DJ’s, Isaiah Martin featuring Mark D’Antonio and Dustin Hengle perform at the Main Stage.
In the Chill Area: Rob Garza (Theivery Corporation), King Britt, Marquez Wyatt, Jason Bentley, Rafael de la Cruz (Deep LA), Jimmy Bell (supperclub SF), Michael Anthony (supperclub SF / LA), Late Night Sneaky ft B-Smiley plus Dj Rob Rayle (Outersect)
Other floats and artists are: Electro Pop Rockin Skills (Gareth Emery, Dyloot (deepVoices), K Theory), Opel & Opulent Temple ( ELiKi, Mike Butler, DJ Wolfie), Tantric Temple, Love and Rockets, Go Ventures – The Love Festival, Temple SF, rEvolution, Temple of Boom, Sacramento Dance Music, The Strip Ship, pixel porn, one, the sixth element, basssheadz, B.A.E. Krew’s chocolate factory, Nebula m 78.
LovEvolution (formerly San Francisco LovEvolution and San Francisco LoveFest) is a technoparade and festival which takes its roots from German annual Love Parade.
From 2004 to 2009, the parade included 25 floats and started at San Francisco’s 2nd and Market Streets to San Francisco Civic Center Plaza. The event moved to Oakland in 2011.
Technoparade is a parade of vehicles equipped with strong loudspeakers and amplifiers playing techno music. It resembles a carnival parade, but the vehicles (lovemobiles) are less elaborately decorated. Important techoparades are: Street Parade (Zürich), Techno Parade (Paris, Love Parade and Fuckparade (Berlin), Lake Parade (Geneva).
Loveparade started in Berlin in 1989 after the fall of the Berlin Wall, but in 2003, the city denied the parade a permit and the event moved to San Francisco. In 2004, when German organizers were able to secure permits back in Berlin.
The Love Week began on Wednesday and LovEvolution is followed by an official after-party known as LovEvolution After Party.
The mission of LovEvolution is to promote peace, understanding, tolerance, diversity, love, unity, peace, respect through the vehicle of dance music and the culture that surrounds it.
The San Francisco LovEvolution is a volunteer non-profit organization. All profits made from the event are either applied towards next year’s event or given to participating non-profit organizations. In 2008 over 120,000 people attended this event.