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Cheerios first Super Bowl commercial sparks controversy

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is creating a huge controversy with its first ever commercial.

General Mills, which owns the cereal brand, got a lot of racial backlash for portraying an interracial family in the commercial.

Cheerios first Super Bowl ad got a lot of racial backlash for portraying an interracial family  photo

Cheerios first Super Bowl ad got a lot of racial backlash for portraying an interracial family

“Cheerios is about families and love and connections – and breakfast,” said Camille Gibson, vice president of marketing for Big G cereals.

“Our new Cheerios ad celebrates one of those special moments with a family that America fell in love with.”

The racial comments have been deactivated on the YouTube video.

NFL Super Bowl XLVIII

Monday, February 3, 1:30 AM

MetLife Stadium, East Rutherford, New Jersey

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